Senior Vice President
Marketing and Product
As Senior Vice President of Marketing and Product, Pat oversees product development, revenue management and the content and campaigns that characterize the voice of Livingston across its many channels of communication.
Through his direct, transparent and hands-on approach to team building and successful marketing execution, Pat has fostered a spirit of collaboration and ingenuity throughout the Marketing and Product teams. Ever the visionary, Pat consistently invents creative and successful avenues for business development and the acceleration of brand awareness.
His tenure at Livingston has seen him evolve the Livingston brand through periods of significant growth and through several years of unprecedented disruption in the realm of global trade. He has championed the rebranding of the organization and integrated numerous acquisitions into that brand while spearheading digital marketing strategies that drove lead generation. He has also been pivotal to the company’s financial success through his development of strategic pricing and account-renewal initiatives.
Pat initially joined Livingston in 2011 after serving as Director of Revenue management and later Vice President of Marketing at UPS Canada where he oversaw numerous successful sponsorship campaigns and developed strategic revenue-management initiatives.
Pat holds a BA from Ryerson University and has 30 years of marketing and revenue management experience.